Since high school, Ivaliese has been determined to work in marketing; she began college with an internship in the account management department of an ad agency and worked in corporate communications for a few more years, before landing at ESM, where she is now our Group Strategy Director, leading the Account Management and Marketing teams. Ivaliese enjoys the challenges her job offers, especially when it comes to overseeing the media strategy process for new and existing clients. From political to education to non-profit, there is no “one size fits all” approach, and she likes the challenge of developing the right plan.
When she isn’t managing clients and accounts, Ivaliese is secretly a self-described massive nerd, particularly when it comes to video games or to Marvel comics and movies. She dreams of moonlighting as Captain Marvel. Ultimately, though, she is happy doing anything when she is surrounded by the people who are important to her.
Ivaliese is excited about the continuing growth at ESM. While so far, she believes that ESM has been set apart by our intentional and gradual growth, she is optimistic about the future of the company, especially new team members and the development of the team culture. For Ivaliese, the key element of success is understanding that teamwork and collaboration is paramount.