WHO ARE WE?
Ten years later, Exurbanites residents are now approaching retirement but showing few signs of slowing down. They are active in their communities, generous in their dona-tions, and seasoned travelers. They take advantage of their proximity to large metropolitan centers to support the arts, but prefer a more expansive home style in less crowded neighborhoods. They have cultivated a lifestyle that is both affluent and urbane.
• Established neighborhoods (most built between 1970 and 1990) found in the suburban periphery of large metropolitan markets.
• A larger market of empty nesters, married couples with no children; average household size is 2.50.
• Primarily single-family homes with a high median value of $423,400 (Index 204), most still carrying mortgages.
• Higher vacancy rate at 9%.
• Residents are college educated; more than half have a bachelor’s degree or higher; nearly 81%have some college education.
• This labor force is beginning to retire. 1 in 3 households currently receive Social Security or retirement income. Labor force participation has declined to less than 60% (Index 95).
• Unemployment remains low at 3.3% (Index 61); more of the residents prefer self-employment (Index 178) or working from home (Index 177).
• Consumers are more interested in quality than cost. They take pride in their homes and foster a sense of personal style. • Exurbanites residents are well connected, using the Internet for everything from shopping to managing their finances. • Sociable and hardworking, they still find time to stay physically fit.